Google Ads Remarketing
Standard remarketing

Standard Remarketing


Before configuring the Remarketing tag, you must configure the Conversion Linker tag.

The Google Ads Remarketing tag must be triggered on all page views. It is used to create remarketing audiences in Google Ads.

In the tag configuration, you can see that the Conversion Linker tag has been detected in the container.

Google Ads Remarketing Tag Configuration